Users will soon have a new feature that allows them to reduce the amount of AI-made videos appearing in their streams. This move comes as the service disclosed that it currently hosts in excess of 1 bn AI videos.
Pilot Phase and Launch
The new functionality is undergoing trials over the next few weeks before a global rollout. This shift comes amid a surge in AI-generated material, fueled by recent AI video creators.
AI Proliferation Online
It has been noted that almost a tenth of the quickest rising video streams on a popular video site exclusively feature clips produced artificially. A considerable share of this content is deemed mass-produced AI material, a phrase for inferior, bulk-generated content that is often absurd or bizarre.
Based on user feedback that a lot of users enjoy content made with AI tools, from computer-generated images to educational videos, and we aim to offer the community the ability to increase or decrease of that, depending on their own likes,” commented a company executive.
AI on the Platform
TikTok announced that there are now 1.3 billion videos on its network identified as AI-generated. In total, more than 100 mn pieces of content are uploaded to the service each day, making AI-generated material a limited percentage of its overall inventory.
Customizing Your Feed
Users will be in a position to decrease or raise the level of artificial media they view by using the “manage topic” option in the app and selecting AI-made media. Other topics that can already be controlled under the filter include news, style, cosmetics, and choreography.
AI Disclosure Rules
The platform’s guidelines mandate content makers to label “realistic” AI-made content, and it forbids malicious deepfakes of celebrities or crisis events. Any believable AI video that is without a tag can be taken down under its community policies.
In addition, the platform will now attach an artificially created tag to content created with its built-in AI features, or flagged by an collaborative effort for spotting artificial media. This action is aimed to help prevent users from attempting to evade the tagging system.
Responsible AI Funding
The platform is additionally launching a two million dollar educational fund for professionals and groups to develop informative material about responsible artificial intelligence. This program will support non-profit groups specializing in training computer science.
Content Safety Approach
The video-sharing app has defended its moderation strategy, during controversy over plans to cut jobs for numerous review team members in Britain. The company is expected to eliminate hundreds of positions in its trust and safety team in its British office, with worker representatives and digital protection specialists voicing alarm that humans are being replaced by automated systems.
A trust and safety lead explained that human moderation would still have a role, but AI can protect employees by eliminating the most graphic content ahead of it gets reviewed by staff. TikTok reported a 76% decrease in explicit and harmful content reviewed by safety staff over the previous year due to reliance on its AI tools.
It is vital to combine humans and technology to keep the platform safe,” she said. “We’ll have staff as involved in the system, but we additionally believe it’s very important to limit contact with dangerous material as rapidly, which is the area in which a lot of the machine support is making a difference process content quickly.”
